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TRUSTED ADVISORY. PROVEN RESULTS.

Strategy That Moves
Your Site Forward

GmapUSA helps fuel retailers, convenience store operators, and real estate investors choose winning locations with data-backed site feasibility studies, demographic analysis, and market intelligence — before you commit a single dollar to land or construction.

What We Do

Site Analysis Built for Measurable Impact

Choosing the wrong location for a gas station, convenience store, or travel center is a seven-figure mistake, and it’s one that’s almost always avoidable. GmapUSA combines decades of retail fuel and convenience store experience with current traffic, demographic, and market data to tell you exactly what a site can support before you buy it, build it, or walk away from it.

Whether you’re evaluating a single c-store acquisition or planning a multi-site rollout, our reports give lenders, investors, and operators the confidence to move forward, or the evidence to pass.

Gas Store Analysis – Retail S

Get a clear read on a fuel site’s earning potential before you buy, build, or walk away. Our analysis combines traffic counts, demographics, and competitive data into a decision-ready feasibility report.

Food Service Analysis

Find out whether adding food service to your c-store will pay off before you invest in equipment or a franchise. We project sales potential and recommend the concept that fits your site and market best.

Car Wash Analysis

Not all traffic converts to car wash customers. We show you which does. Our analysis of commuter volume and buying patterns projects real-world performance for a new or added car wash.

Travel Center Analysis

Travel centers carry a different playbook, and we know the differences. Our reports cover diesel volume, highway traffic flow and driver amenities so you can size the investment with confidence.

Other Retail Options

From liquor stores to coffee shops to fast food, small-format retail still needs big-picture data. We evaluate demand, competition and site fit so your concept lands in the right location.

Diverse team of professionals discussing strategy during a business meeting in a conference room
brad hoffman managing director of gmap usa

Brad Hoffman

Managing Director

30+ Years Experience

About GmapUSA

A Standard
Above the Rest

GmapUSA was founded on the belief that great site selection advice comes from people who have actually stood on the lot, walked the competition, and run the numbers — not from a desktop report generator. Our senior advisors bring hands-on experience across the fuel, convenience, and small-format retail industries, delivering feasibility studies that hold up under lender scrutiny and real-world traffic patterns.

We don’t just hand over a PDF and disappear. We build the market case, explain the risk, and stay in your corner through the decision.

500+

Clients Served

50

States Serviced

$2B+

Value Created

30+

Years of Excellence

Got Questions?

Frequently Asked Questions
About Site Feasibility Studies

What does a gas station or c-store site feasibility study include?

A complete study evaluates traffic counts, demographic data, competitor density, fuel and merchandise sales projections, and site accessibility — giving you a clear read on whether a location can support a profitable fuel or convenience store operation.

How long does a site analysis take?

Most feasibility studies are completed within a few weeks of receiving site details, with expedited timelines available for time-sensitive acquisitions or lender deadlines.

Do you work with independent operators or only large chains?

Both. GmapUSA works with independent operators, regional chains, national brands, and real estate investors evaluating everything from a single c-store to multi-site portfolios.

Can your reports be used for SBA or bank financing?

Yes. Our reports are built to the level of detail lenders and underwriters expect, and are commonly used as a core component of financing packages and business plans.

What markets or property types do you evaluate?

GmapUSA analyzes sites for gas stations, convenience stores, travel centers, car washes, food service operations, and small-format retail (liquor stores, coffee shops, fast food, and smaller grocery concepts) in markets of any size.

How do I get started?

Book a free consultation, and we’ll walk through your site, your timeline, and the type of report that best fits your project.

Insights

Resource Guide

Gas Station & C-Store Profit Margins — What Return Should You Target?

Strategy

Gas Station & C-Store Profit Margins — What Return Should You Target?

Fuel is a low-margin, high-volume business — net margins on gasoline sales typically run just 1–3%. The convenience store is where the real profit lives,…

How Many Fuel Pumps (MPDs) Does Your Site Need?

Strategy

How Many Fuel Pumps (MPDs) Does Your Site Need?

Most neighborhood convenience stores run 3–4 MPDs (multi-product dispensers), higher-volume sites scale up to 6–8 MPDs, and travel centers or truck stops need considerably more…

How Much Does It Cost to Build a Gas Station or C-Store?

Strategy

How Much Does It Cost to Build a Gas Station or C-Store?

Most new gas station and convenience store projects cost between $1.5 million and $6 million to build, not including land — with small-format stores at…